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Maklumat Am

Lokasi: Los Angeles - Del Rey, California, United States of America 
ID Peranan
208253
Jenis Pekerja
Temporary Employee
Studio/Jabatan
Marketing
Pengaturan Kerja Fleksibel
Hybrid

Perihalan & Keperluan

Electronic Arts mencipta pengalaman hiburan tahap seterusnya yang memberi inspirasi kepada pemain dan peminat di seluruh dunia. Semua orang adalah sebahagian daripada kisah di sini. Sebahagian daripada komuniti yang terhubung merentasi dunia. Tempat di mana kreativiti berkembang maju, perspektif baharu di alu-alukan dan idea adalah penting. Satu pasukan di mana semua orang terlibat dalam permainan.

Senior Copywriter & Strategist, Marketing Copy Team - Hybrid

Hiring Locations: Various


Marketing Team exists to tell the story of Electronic Arts and expand the positive power of play. We develop and execute the strategic vision of our products, run world-class multi-channel campaigns, work on creative global engagement across all touchpoints, and ensure our brand is awesome everywhere we show up.


The Marketing Copy Team is looking for a writer and strategist to join a small, tactical group focused on producing high-volume, high-quality copy that works across EA’s best franchises, including The Sims, Battlefield, EA SPORTS FC, Need for Speed, and many more. We blend insights with storytelling and technology to push the boundaries of marketing. 


This role will be focused on strategy and execution, working closely with other writers and marketing teams. Part of this role consists of working with partners on briefs and overall strategy, as well as actual copywriting. You’ll work with the Marketing Copy Creative Lead to refine overall copy guidance across channels and set the standard for strategy across EA titles. This role will start with the Battlefield franchise, but has the potential to grow across entertainment and sports titles. We’re looking for someone who has experience with copywriting, content strategy, and project management. 


This is a collaborative team, so it’s important to be someone who isn’t afraid to ask questions while focusing on output. You’ll work with multiple partner teams on everything from emails to in-game assets – and there’s nothing like the feeling of seeing your words on an Xbox or PlayStation screen and knowing millions of players will too. You will work both locally and remotely with a team spanning the globe in this role, reporting to the Creative Lead of the Marketing Copy Team.


Responsibilities

  • The ability to write end-to-end campaign copy across the EA and first-party marketing ecosystem

  • Partner with design teams to help uphold our visual look, feel, and messaging across multiple brand-level campaigns under the guidance of creative and senior leadership

  • Creative problem solving across cross-functional teams, franchises, and more

  • Experience the melding of creativity and technology to help make our team’s production process efficient and partner-friendly

  • Streamline processes, connections, and tools for the Marketing Copy team

  • A deep sense of curiosity and willingness to ask questions and work with a variety of teams and partners throughout the marketing organization and beyond


Required Qualifications

  • Demonstrated experience as a marketing copywriter with plenty of examples of short-form copy (emails, ad banners, web copy, etc.) 

  • Experience formulating copy strategy and guidance

  • Experience working on brand campaigns from vision to completion,

  • The entertainment industry or video game experience is a huge plus.



Tentang Electronic Arts
Kami berbangga mempunyai portfolio permainan dan pengalaman yang luas, lokasi di seluruh dunia dan peluang merentasi EA. Kami menghargai kebolehsuaian, ketahanan, kreativiti dan sifat ingin tahu. Daripada kepimpinan yang menyerlahkan potensi anda, kepada mewujudkan ruang untuk pembelajaran dan membuat uji kaji, kami memperkasakan anda untuk melakukan kerja-kerja yang hebat dan mengejar peluang untuk pertumbuhan.

Kami mengambil pendekatan yang holistik dengan program manfaat kami, memberi tumpuan kepada fizikal, emosi, kewangan, kerjaya, dan kesejahteraan komuniti untuk menyokong kehidupan yang seimbang dengan cuti berbayar dan cuti ibu bapa yang baharu, serta permainan percuma dan banyak lagi. Kami memupuk persekitaran di mana pasukan kami sentiasa boleh membawa pengalaman terbaik mereka.

Electronic Arts adalah majikan peluang yang sama rata. Semua keputusan pekerjaan dibuat tanpa mengambil kira kaum, warna kulit, asal negara, keturunan, jantina, identiti atau penzahiran jantina, orientasi seksual, umur, maklumat genetik, agama, kecacatan, keadaan perubatan, kehamilan, status perkahwinan, status keluarga, status veteran, atau mana-mana ciri lain yang dilindungi oleh undang-undang. Kami juga akan mempertimbangkan pemohon pekerjaan berkelayakan yang mempunyai rekod jenayah selaras dengan undang-undang yang berkenaan. EA juga menyediakan tempat tinggal di tempat kerja untuk individu yang berkelayakan dengan kecacatan seperti yang dikehendaki oleh undang-undang yang berkenaan.