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Descriptions et critères
Senior Copywriter & Strategist, Marketing Copy Team - Hybrid
Hiring Locations: Various
Marketing Team exists to tell the story of Electronic Arts and expand the positive power of play. We develop and execute the strategic vision of our products, run world-class multi-channel campaigns, work on creative global engagement across all touchpoints, and ensure our brand is awesome everywhere we show up.
The Marketing Copy Team is looking for a writer and strategist to join a small, tactical group focused on producing high-volume, high-quality copy that works across EA’s best franchises, including The Sims, Battlefield, EA SPORTS FC, Need for Speed, and many more. We blend insights with storytelling and technology to push the boundaries of marketing.
This role will be focused on strategy and execution, working closely with other writers and marketing teams. Part of this role consists of working with partners on briefs and overall strategy, as well as actual copywriting. You’ll work with the Marketing Copy Creative Lead to refine overall copy guidance across channels and set the standard for strategy across EA titles. This role will start with the Battlefield franchise, but has the potential to grow across entertainment and sports titles. We’re looking for someone who has experience with copywriting, content strategy, and project management.
This is a collaborative team, so it’s important to be someone who isn’t afraid to ask questions while focusing on output. You’ll work with multiple partner teams on everything from emails to in-game assets – and there’s nothing like the feeling of seeing your words on an Xbox or PlayStation screen and knowing millions of players will too. You will work both locally and remotely with a team spanning the globe in this role, reporting to the Creative Lead of the Marketing Copy Team.
Responsibilities
The ability to write end-to-end campaign copy across the EA and first-party marketing ecosystem
Partner with design teams to help uphold our visual look, feel, and messaging across multiple brand-level campaigns under the guidance of creative and senior leadership
Creative problem solving across cross-functional teams, franchises, and more
Experience the melding of creativity and technology to help make our team’s production process efficient and partner-friendly
Streamline processes, connections, and tools for the Marketing Copy team
A deep sense of curiosity and willingness to ask questions and work with a variety of teams and partners throughout the marketing organization and beyond
Required Qualifications
Demonstrated experience as a marketing copywriter with plenty of examples of short-form copy (emails, ad banners, web copy, etc.)
Experience formulating copy strategy and guidance
Experience working on brand campaigns from vision to completion,
The entertainment industry or video game experience is a huge plus.
- British Columbia (depending on location e.g. Vancouver vs. Victoria)
- $73,200 - $101,700 CAD
- California (depending on location e.g. Los Angeles vs. Sacramento)
- $82,500 - $122,900 USD
In the US, we offer a package of benefits including paid time off (3 weeks per year to start), 80 hours per year of sick time, 16 paid company holidays per year, medical/dental/vision insurance, life insurance, disability insurance, and 401(k) to temporary full-time employees scheduled to work full time.
In British Columbia, we offer a package of benefits including vacation (3 weeks per year to start), 10 days per year of sick time, and extended health/dental/vision coverage and basic life insurance.