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Maklumat Am

Lokasi: Offsite - Georgia, Georgia, United States of America 
ID Peranan
209598
Jenis Pekerja
Regular Employee
Studio/Jabatan
Marketing
Pengaturan Kerja Fleksibel
Remote

Perihalan & Keperluan

Electronic Arts mencipta pengalaman hiburan tahap seterusnya yang memberi inspirasi kepada pemain dan peminat di seluruh dunia. Semua orang adalah sebahagian daripada kisah di sini. Sebahagian daripada komuniti yang terhubung merentasi dunia. Tempat di mana kreativiti berkembang maju, perspektif baharu di alu-alukan dan idea adalah penting. Satu pasukan di mana semua orang terlibat dalam permainan.

We're looking for a passionate, strategic, and versatile copywriter to join our growing team and help shape the voice of our EA's gaming subscription service. This role is perfect for a writer who thrives at the intersection of brand storytelling and performance-driven marketing, and who can flex between big-picture voice strategy and hands-on content execution.

As the Brand & Editorial Copywriter, you'll be the steward of our brand's editorial voice—developing how we speak to players across every touchpoint. You'll write clear, engaging copy for everything from brand campaigns and product messaging to news blogs, member emails, social media and in-product experiences. You'll also bring editorial rigor and consistency to our copy production process, ensuring our voice is compelling, and always on brand. The Brand & Editorial Copywriter will report to the Senior Director, EAX Ventures Brand Marketing.


Responsibilities:

  • Define the editorial voice for our EA's gaming subscription service across platforms and channels
  • Write compelling marketing copy for campaigns, product pages, CRM (email, push, in-app), social, video scripts, landing pages, and more
  • Partner with brand management, marketing and activation, design, franchise, and CRM teams to bring strategic narratives to life through copy
  • Contribute to messaging frameworks, and value prop storytelling
  • Deliver high-volume, high-quality copywriting for campaigns, and member activations across channels
  • Develop our editorial style guide and messaging playbooks
  • Balance creative flair with performance goals—bringing smart, player-first thinking to every word you write


Qualifications:

  • 5+ years of experience in copywriting or editorial content strategy, in gaming, entertainment, or subscription services
  • A portfolio that showcases a distinct voice and writing craft across a variety of formats
  • Experience applying brand voice across marketing, product, and editorial touchpoints
  • Comfort switching between brand storytelling and short-form conversion copy
  • Strong organizational and editing skills—able to manage multiple projects in a fast-paced environment
  • Collaborative and proactive with experience with gaming and an understanding of player communities
  • Familiarity with A/B testing, content performance metrics, and lifecycle marketing


Bonus:

  • Experience writing for or within a subscription-based business
  • A love for and understanding of games and the gaming industry
  • Background in journalism, editorial publishing, or brand strategy


Tentang Electronic Arts
Kami berbangga mempunyai portfolio permainan dan pengalaman yang luas, lokasi di seluruh dunia dan peluang merentasi EA. Kami menghargai kebolehsuaian, ketahanan, kreativiti dan sifat ingin tahu. Daripada kepimpinan yang menyerlahkan potensi anda, kepada mewujudkan ruang untuk pembelajaran dan membuat uji kaji, kami memperkasakan anda untuk melakukan kerja-kerja yang hebat dan mengejar peluang untuk pertumbuhan.

Kami mengambil pendekatan yang holistik dengan program manfaat kami, memberi tumpuan kepada fizikal, emosi, kewangan, kerjaya, dan kesejahteraan komuniti untuk menyokong kehidupan yang seimbang. Pakej kami disesuaikan untuk memenuhi keperluan setempat dan mungkin merangkumi perlindungan penjagaan kesihatan, sokongan kesejahteraan mental, simpanan persaraan, cuti bergaji, cuti keluarga, permainan percuma dan banyak lagi. Kami memupuk persekitaran di mana pasukan kami sentiasa boleh membawa pengalaman terbaik mereka.

Electronic Arts adalah majikan peluang yang sama rata. Semua keputusan pekerjaan dibuat tanpa mengambil kira kaum, warna kulit, asal negara, keturunan, jantina, identiti atau penzahiran jantina, orientasi seksual, umur, maklumat genetik, agama, kecacatan, keadaan perubatan, kehamilan, status perkahwinan, status keluarga, status veteran, atau mana-mana ciri lain yang dilindungi oleh undang-undang. Kami juga akan mempertimbangkan pemohon pekerjaan berkelayakan yang mempunyai rekod jenayah selaras dengan undang-undang yang berkenaan. EA juga menyediakan tempat tinggal di tempat kerja untuk individu yang berkelayakan dengan kecacatan seperti yang dikehendaki oleh undang-undang yang berkenaan.