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Maklumat Am

Lokasi: Stockholm, Stockholm County, Sweden 
  • Lokasi: Stockholm
  • Negeri:
  • Negara: Sweden


ID Peranan
207850
Jenis Pekerja
Regular Employee
Studio/Jabatan
EA Studios - DICE Stockholm
Pengaturan Kerja Fleksibel
Hybrid

Perihalan & Keperluan

Electronic Arts mencipta pengalaman hiburan tahap seterusnya yang memberi inspirasi kepada pemain dan peminat di seluruh dunia. Semua orang adalah sebahagian daripada kisah di sini. Sebahagian daripada komuniti yang terhubung merentasi dunia. Tempat di mana kreativiti berkembang maju, perspektif baharu di alu-alukan dan idea adalah penting. Satu pasukan di mana semua orang terlibat dalam permainan.

For this role, you will be in a hybrid position, based in our Stockholm location.

Electronic Arts (EA) is looking for a dynamic, Brand Manager with experience in brand strategy, product marketing, or live service marketing. At EA, you will join a team that is shaping the global presence and influence of the Battlefield franchise.

The Brand Manager for Battlefield sits within the Global Brand Management team and is an important contributor for developing the latest brand strategy for EA’s award-winning studio. Reporting to the Director, Global Brand Management, you will improve marketing and brand strategy for Battlefield games. We are looking for you to have expertise in product marketing, digital marketing, consumer insights, and brand strategy. 

Main Responsibilities:

  • Support the long-term brand development, identity, and creative direction of Battlefield games & live service while partnering with important partners across Studios, Marketing and Publishing.

  • Help us shape the definition of our consumer target and their associated needs, motivations, and insights to increase brand growth, product development and inform marketing strategies.

  • Partner with consumer insights to combine consumer research and industry trends into tangible and insights.

  • Collaborate with brand director and Battlefield studio teams to define positioning, product features, content, and experiences by advocating on behalf of marketing and the player’s needs

  • Partner with Consumer Analytics teams to identify opportunities and challenges across merchandising, messaging, game features (and concepts), and improve player experiences/results based on those findings.

  • Work with brand directors on briefing creative teams and driving campaign development across all important art, brand and campaign content.

  • Help bring understanding and accountability to results across different global teams.

  • Conducting ongoing product and competitive marketing analysis to ensure consumer and market trends are informing important brand strategies

Qualifications:

  • You will have experience in brand management, brand strategy, product marketing

  • Project management and coordination across teams and external partners.

  • 3+ years of experience building marketing strategies and building tactical plans

  • Experience taking a product or service from consumer insight, to ideation, to market

  • Deep affinity for and prior experience working on FPS games

  • Prior work with first party partners and gaming industry data sources



Tentang Electronic Arts
Kami berbangga mempunyai portfolio permainan dan pengalaman yang luas, lokasi di seluruh dunia dan peluang merentasi EA. Kami menghargai kebolehsuaian, ketahanan, kreativiti dan sifat ingin tahu. Daripada kepimpinan yang menyerlahkan potensi anda, kepada mewujudkan ruang untuk pembelajaran dan membuat uji kaji, kami memperkasakan anda untuk melakukan kerja-kerja yang hebat dan mengejar peluang untuk pertumbuhan.

Kami mengambil pendekatan yang holistik dengan program manfaat kami, memberi tumpuan kepada fizikal, emosi, kewangan, kerjaya, dan kesejahteraan komuniti untuk menyokong kehidupan yang seimbang. Pakej kami disesuaikan untuk memenuhi keperluan setempat dan mungkin merangkumi perlindungan penjagaan kesihatan, sokongan kesejahteraan mental, simpanan persaraan, cuti bergaji, cuti keluarga, permainan percuma dan banyak lagi. Kami memupuk persekitaran di mana pasukan kami sentiasa boleh membawa pengalaman terbaik mereka.

Electronic Arts adalah majikan peluang yang sama rata. Semua keputusan pekerjaan dibuat tanpa mengambil kira kaum, warna kulit, asal negara, keturunan, jantina, identiti atau penzahiran jantina, orientasi seksual, umur, maklumat genetik, agama, kecacatan, keadaan perubatan, kehamilan, status perkahwinan, status keluarga, status veteran, atau mana-mana ciri lain yang dilindungi oleh undang-undang. Kami juga akan mempertimbangkan pemohon pekerjaan berkelayakan yang mempunyai rekod jenayah selaras dengan undang-undang yang berkenaan. EA juga menyediakan tempat tinggal di tempat kerja untuk individu yang berkelayakan dengan kecacatan seperti yang dikehendaki oleh undang-undang yang berkenaan.