Community & Content Lead, AI Experiences - 210773 - Electronic Arts

Allmän information

Platser: Redwood City, California, United States of America

Roll-ID

210773

Typ av arbetare

Regular Employee

Studio/avdelning

Other

Flexibelt arbetsarrangemang

Hybrid

Beskrivningar och krav

Electronic Arts skapar underhållning på en högre nivå som inspirerar spelare och fans runt om i världen. Här är alla en del av berättelsen. En del av en community där vi kommunicerar och samarbetar med varandra över hela världen. En plats där kreativiteten frodas, nya perspektiv välkomnas och idéer är viktiga. Ett team där vi tillsammans får spelen att bli levande.

Community & Content Lead, AI Experiences

Electronic Arts

Redwood City

ID: 210773

Who we are

The future of entertainment is interactive, and our Ventures Group plays an important role in this future by building content, culture, and community that take us Beyond Gaming. We empower audiences to Play, Create, Watch, and Connect across our amazing franchises and experiences, including The Sims, Madden NFL, EA SPORTS FC, Apex Legends, and Battlefield. We're a multi-functional group, with world-class expertise in building fandom, driving interactive storytelling, and positioning our franchises at the center of the broader entertainment ecosystem

What We're Building

Project Air is a new kind of mobile platform — part creative stage, part storytelling tool, part social experience — powered by AI and real-time interaction. Imagine the creative freedom and discovery of TikTok, the emotional texture of Pixar, and the emergent storytelling of the Sims, fused into something entirely new.

We're building a space where people don't just watch or post — they create, perform, and co-invent new characters, stories, and worlds. It's expressive, emotional, and deeply interactive.

The Role

As Community & Content Lead, you’ll be the spark of Project Air’s culture — creating the voice, the content, and the momentum that bring our community to life. You’ll move fluidly between community building and content creation: one day you’re hosting an AMA in Discord, the next you’re editing a TikTok or writing a witty post that goes viral.

This role blends creator energy with community strategy. You’ll be deeply embedded where our users are (TikTok, Discord, IG, Reddit), producing content that feels native to each platform while designing programs that turn early adopters into evangelists. You’ll also partner with Product & Design— and coordinate with agency partners — to amplify what’s working and test new ideas fast.

You’ll report to Project Air’s Head of Product, giving you both visibility and influence as we shape Project Air’s culture and growth from the ground up.

Responsibilities

Be the cultural voice of Project Air on Discord, TikTok, IG, Reddit, and emerging platforms.
Create daily/weekly content (short-form video, memes, posts, spotlights) that captures Project Air’s voice and resonates with internet culture.
Design early community programs (closed alphas, ambassadors, creator councils, betas) that build belonging and advocacy.
Identify and nurture creators & early adopters, collaborating with them on content, features, and events.
Turn insights into action: listen across community channels, synthesize sentiment, and feed clear insights back to Product and Design.
Experiment constantly — test content formats, community activations, and engagement mechanics; share learnings and iterate quickly.
Ship content around product milestones (patch notes, dev diaries, tutorials, updates) that feel fresh and engaging.
Collaborate with agency partners to align organic community + content efforts with broader campaigns.

Qualifications

3+ years in community, social media, or creator-facing roles OR experience leading social, marketing, or growth at a consumer social startup — ideally within AI apps or UGC/social platforms.
Proven experience both building communities (Discord, TikTok, Reddit, IG) and creating content (video, memes, posts) that moved culture or drove engagement.
A world-class storyteller: witty, empathetic writing; comfort on camera; fluency in short-form video.
Deep understanding of internet culture, memes, and trends — you know how to ride them and when to subvert them.
Scrappy execution chops: you can ideate, shoot, edit, and publish without a big production team.
Data-aware and experiment-minded: you care about both metrics and vibes.
Bonus: experience with creator partnerships, live social programming, or generative AI tools.

Why Join Us

Be the face and voice of Project Air, shaping the culture of a next-gen social app from its earliest days.
Work with a multidisciplinary team inside EA’s Ventures group to invent the future of social + AI.
Shape how people connect with characters, stories, and each other in new ways.
Define the playbook for community-led, content-driven growth at the frontier of entertainment.

Om Electronic Arts

Vi är stolta över att ha en omfattande portfolio med spel och upplevelser, att vi finns på så många platser runt om i världen och att det finns så många olika möjligheter på EA. Vi värdesätter anpassningsförmåga, motståndskraft, kreativitet och nyfikenhet. Från ledarskap som tar fram din potential till att skapa utrymme för lärande och experimenterande ger vi dig möjlighet att göra ett bra jobb och växa med oss.

Vi tar ett helhetsgrepp med vårt förmånsprogram och fokuserar på fysiskt, emotionellt, ekonomiskt och karriärmässigt välmående för att stödja ett balanserat liv. Våra paket är skräddarsydda för att uppfylla lokala behov och kan inkludera hälsoförsäkring, stöd för psykiskt välbefinnande, pensionssparande, betald ledighet, familjeledighet, gratisspel med mera. Vi värnar om miljöer där våra team alltid kan göra sitt allra bästa.

Electronic Arts är en arbetsgivare med lika möjligheter. Alla anställningsbeslut görs utan hänsyn till ras, färg, ursprung, anor, kön, könsidentitet eller -uttryck, sexuell läggning, ålder, genetisk information, religion, funktionsvariationer, sjukdomstillstånd, graviditet, civilstånd, familjestatus, veteranstatus eller annan karakteristik som skyddas av lagen. Vi överväger även anställning av kvalificerade sökande i straffregistret, i enlighet med gällande lagar. EA gör också arbetsplatsen tillgänglig på det sätt som krävs för kvalificerade personer med funktionsvariationer, enligt gällande lagar.