Electronic Arts

Senior CRM Analyst - Entertainment

Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen.

The EA CRM Analytics team is looking for an analytics professional to take on the role of Senior Analyst in Vancouver, British Columbia, Canada, reporting to the Sr. Director of CRM Analytics. We are looking for someone who can take our analytics to a new level by digging into diverse data sets relating to our owned marketing campaigns across: Website, Mobile, and In-Game messaging, applying leading-edge data analytics techniques, extracting insights, creating data visualizations and communicating recommendations to our Entertainment Franchise partners within the CRM organization in ways that create clarity, guide action, and bring impact. If you can combine this with a pioneering spirit, commitment to team success, and an interest for the video game industry, this might just be the right job for you.

Responsibilities:

• Select, process, and explore data from an array of internal and third-party data sources for owned marketing channels such as Email, Website, and In-game messaging.

• Create presentations with crisp data visualizations to tell compelling data stories to partners and influence the business. Distill quantitative insights into easy to digest and intuitive presentation form

• Work closely with Entertainment Franchise partners to understand their needs and deliver data analysis to support decision-making that leads to improved business performance, ultimately becoming a trusted advisor.

• Take initiative, find opportunities to make business impact

• Approach analyses with minimal guidance and have structured, strategic thinking to design a plan before digging into data

• Collaborate across a global network of colleagues, with teamwork as a priority

• Manage multiple projects involving complex data collection, analysis and application

• Build on your enthusiasm for continuous learning and improvement

Qualifications:

• Bachelor’s degree in STEM (Science, Technology, Engineering, and Math) field or economics; Advanced degrees preferred. 

• 3-5 years relevant hands-on analytical experience, with ability to manage the analytical process and translate findings from the data into recommendations for our partners. Advantage for previous marketing analytics experience.

• Knowledge-of and practical experience with statistics, probability, and hypothesis testing.

• Strong SQL skills including experience querying complex datasets from a variety of multiple sources.

• Proficiency in R statistical programming (or equivalent) to explore diverse data sets and create descriptive and predictive models using methods like correlation analysis, regression modeling, cluster analysis.

• Curious and creative, you enjoy exploring data and finding the next big opportunity.

• Strong analytical, problem-solving, and critical thinking skills.

• Able to operationalize abstract questions into a quantitative investigation and tackle them in a data-driven manner.

• Strong communication skills - regular project updates, communication with and across teams, and analytical “storytelling”.

• Ability to work collaboratively as a team, and with other teams spread globally.

• You have the enthusiasm and motivation to challenge thinking and promote meaningful change.

• You view challenges as opportunities and enjoy solving problems and removing obstacles.