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Our Marketing Team at large exists to tell the story of Electronic Arts and expand the positive power of play. This encompasses all our amazing games and experiences, including The Sims, Madden NFL, FIFA, Apex Legends, Battlefield 2042, and It Takes Two (Game of the Year, 2021). At the forefront of building meaningful relationships with our players around the world, we’re a multi-functional group driven by social purpose and inclusive values. We develop the strategic vision of our products, run world class multi-channel campaigns, execute on innovative global engagement across all touch points, and make sure our brand is consistently awesome everywhere we show up
Reporting to the Senior Director of Global Integrated Communications, Skate & Action Adventure, as the Studio Communications Lead, you are responsible for developing and implementing integrated strategies that aim to tell studio stories that resonate with potential recruits, fans, and communities, as well as rally the teams through various internal communications channels.
Key Accountabilities
Create authentic and inspiring brand stories for Motive Studios through the development of studio communications programs to remain top of mind for potential future hires, increase pride and retention among our team members, and engage with our player communities.
Collaborate with senior studio leaders to develop consistent identity, messaging and narratives across internal and external communications.
Integrate and collaborate with Integrated Communications teams to develop stories, narratives, and messaging for the studio that work hand-in-hand with launch programs.
Develop strong relationships with the studio GM and leadership team to understand their studio communications needs, priorities and challenges, as well as industry trends.
Work with the Operations and Culture team on internal projects that enhance team retention and studio culture and help attract talent.
Identify strategic press and event opportunities for our studio GM and other spokespeople that will position them and their studio as thought leaders in the industry.
Partner and gain alignment with key cross functional leads and stakeholders across the organization to manage projects.
Support and advise our studio GM in organizational changes and updates to ensure we craft timely, transparent, and informative communications and consequently gain the trust of players and our employees
Support successful culture and reputation management strategies that help our studios retain and attract potential talent.
Responsible for creating an environment for the growth and development of your team in alignment with company values and commitment
Manage PR agencies.
Experience and Skills
7+ years of experience in Communications, Bachelor's degree desired
Excellent written and verbal communications skills, with good attention to detail.
Ability to work independently in a fast-paced environment and manage multiple projects simultaneously, while prioritizing high-return work.
Must be fully fluent in both English and French.
Creative thinking, maintaining focus on objectives while driving unique and thoughtful
executions, new ideas, and best practices.
Relationship-builder, adaptable, comfortable problem-solving and collaborating in a global environment.
Experience using data and metrics to measure impact and determine improvements
Excellent backbone, comfortable and confident to speak up, make recommendations and push back to say no when needed
Effectively takes feedback and has experience handling challenging situations.
Good proactive nature; taking responsibility and making things happen
Ability to work in a highly collaborative environment and roll up their sleeves to get the job done
Passion for gaming and having fun.