- Locație: Guildford
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Working model: Hybrid working from our Guildford Office
We’re looking for a Digital Publishing Manager to join the EA Ventures Publishing team. The team exists to deliver experiences that go beyond our franchises and connect us to the broader world of sport.
You will report to the Editor In Chief, working closely to deliver a comprehensive publishing strategy to grow a dedicated and engaged global audience for the EA SPORTS app.
You will have a strong understanding of digital content and the role it plays in engaging younger audience demographics. You will have experience managing the delivery of content from source to platform, and a deep knowledge of how best to package content to achieve maximum engagement in the sports market (football, NFL and more). You will also be an important go-between for our agencies, regular communicating what content is being sourced and how it can be utilised on EA SPORTS Platforms.
Building relationships with internal franchise teams and important external partners will be crucial to success in this role. Done well, this will help bring a critical mass of high-quality content through to the app, and strengthen EA SPORTS' reputation as a destination for entertaining and engaging sports content.
Responsibilities:
Build a content pipeline and parallel approval process to ensure appropriate content is received and delivered to the publishing team
Author content brief requests to potential partners together with the Editor In Chief, ensuring all needs are requested and a process is followed from engagement through to delivery, publication and reporting
Manage content tracker of ingested and originally produced content, keeping Editor In Chief and wider team aware of any issues and opportunities arising
Work with external agencies to ensure content is published on the appropriate channels, with the relevant embargoes and geo-fencing based on contractual agreements
Work with the platform and engineering teams to create appropriate methods for content delivery
Identify suitable end platforms for certain content types, working with Editor and Chief and publishing team to work on platform split to maximise audience engagement across EA ecosystem, considering app, social and other publishing destinations
Qualifications:
● Experience working at an established mid-weight level in content production, campaign or channel strategy, or product marketing
● Experience in brand building, marketing, campaign management or growth in entertainment, sports, esports, video games or relevant industry sectors
● Expert level knowledge across global sports and deep understanding of content usage trends within the sports industry