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Locații: Singapore, Singapore 
  • Locație: Singapore
  • Stat:
  • Țară: Singapore


ID rol
215351
Tip muncitor
Regular Employee
Studio/Departament
EA Studios - SPORTS
Aranjament flexibil de lucru
On Site

Descriere și cerințe

Electronic Arts creează experiențe de divertisment de următorul nivel, care inspiră jucătorii și fanii din întreaga lume. Aici, toată lumea face parte din poveste. Face parte dintr-o comunitate care stabilește legături în întreaga lume. Un loc în care creativitatea prosperă, sunt încurajate noi perspective, iar ideile sunt importante. O echipă în care toată lumea face jocul posibil.

Role Summary

The Senior Manager, FCM Webstore owns the commercial success, strategy and day to day performance of the Global FCM Webstore platform. This role is accountable for revenue growth, LiveOps execution, customer experience, conversion optimization, SKU strategy and the long term product roadmap in conjunction with the FCM Studio LiveOps LT plus our partner in CODA.

The role leads cross functional execution across Studio, CODA, Product, Engineering, Marketing, CRM, Legal, Analytics & regional Hub and Spoke teams to deliver a scalable global web commerce platform. Success requires strong commercial leadership, operational excellence and the ability to align multiple stakeholders around shared business outcomes.

Key Responsibilities

Business Strategy & Growth

  • Define and execute the multi-year Webstore strategy aligned with company objectives.
  • Own the commercial performance of the Webstore, including revenue forecasting, profitability, conversion and customer engagement.
  • Identify growth opportunities through new markets, business models, partnerships and platform capabilities.
  • Lead strategic business reviews and recommend investment priorities based on performance data.

Commercial & LiveOps Leadership

  • Own the global LiveOps calendar and execution strategy for Webstore campaigns.
  • Develop SKU strategy, pricing proposals, promotions and merchandising plans to maximize revenue.
  • Partner with Studio teams to align monetization, LiveOps & content planning
  • Drive continuous optimization of sales events, seasonal campaigns & product launches.

Product & Platform Management

  • Define and prioritize the Webstore product roadmap.
  • Lead feature development from concept through launch, working closely with Product and Engineering teams.
  • Improve customer journeys and conversion funnels through experimentation and data driven optimization.
  • Oversee strategic feature development including:
  • Interstitial experiences
  • Loyalty and milestone programs
  • Future commerce capabilities

Marketing & Customer Growth

  • Partner with Marketing to develop acquisition and retention strategies.
  • Align marketing roadmaps with commercial objectives and campaign priorities.
  • Support strategic marketing initiatives including:
  • Football partnership activations
  • Paid acquisition campaigns
  • Creator and influencer programs
  • Regional and cultural marketing initiatives
  • Partner with CRM teams to improve customer lifecycle engagement and repeat purchase behavior.

Cross-Functional Leadership

  • Lead execution across Studio, Coda, Marketing, CRM, Product, Engineering, Analytics, Legal, Finance, Compliance & Regional operations.
  • Drive decision making through structured governance, stakeholder alignment & executive communication
  • Manage approval processes and ensure timely execution across all business functions.
  • Build strong relationships with internal and external partners.

Operations & Program Management

  • Oversee end to end operational workflows supporting the Webstore platform.
  • Coordinate global campaign launches and ensure flawless LiveOps execution.
  • Establish scalable operating processes, governance & documentation.
  • Lead strategic programs from business case through implementation.

Expansion & Partnerships

  • Lead expansion into new countries and territories.
  • Evaluate and onboard new payment partners and commerce solutions.
  • Develop partnerships that improve customer accessibility and revenue opportunities.
  • Assess new business opportunities based on commercial impact and operational feasibility.

Performance & Analytics

  • Establish KPIs across revenue, conversion, customer acquisition, retention & operational excellence.
  • Monitor business performance and deliver regular reporting to senior leadership.
  • Translate data into actionable business recommendations.
  • Lead post campaign analysis and continuous improvement initiatives.

Leadership

  • Lead and develop high performing cross functional teams and project groups.
  • Direct line management to an eCommerce Intern.
  • Foster accountability, collaboration and a data driven culture.
  • Mentor team members and support capability development across the organization.

Qualifications

  • Bachelor’s degree in business, Marketing, Product Management, Commerce or a related field.
  • 5+ years of experience in ecommerce, digital commerce, gaming, LiveOps, product management or a related industry.
  • Experience leading global cross functional initiatives with multiple stakeholders.
  • Strong commercial and strategic planning experience.
  • Experience managing roadmaps and feature delivery.
  • Strong analytical skills with experience using data to drive business decisions
  • Experience working with marketing, CRM, engineering, legal & regional operations teams.
  • Experience in mobile gaming, digital products, or live service environments is highly desirable.

 



About Electronic Arts
Ne mândrim cu un portofoliu vast de jocuri și experiențe, locații din întreaga lume și oportunități la toate nivelurile EA. Prețuim adaptabilitatea, reziliența, creativitatea și curiozitatea. De la conducerea care îți scoate la în evidență potențialul, până la crearea spațiului pentru învățare și experimentare, noi te abilităm să faci o treabă extraordinară și să urmărești oportunități de dezvoltare.

Adoptăm o abordare holistică a programelor noastre de beneficii, punând accentul pe starea de bine fizică, emoțională, financiară, profesională și comunitară, pentru a susține o viață echilibrată. Pachetele noastre sunt personalizate astfel încât să satisfacă nevoile locale și pot include asistență medicală, sprijin pentru o bună sănătate mintală, economii pentru pensie, timp liber plătit, concedii familiale, jocuri gratuite și multe altele. Cultivăm medii în care echipele noastre pot întotdeauna să dea tot ce au mai bun în activitățile lor.

Electronic Arts este un angajator care oferă oportunități egale. Toate deciziile de angajare sunt luate fără a ține seama de rasă, culoare, origine națională, ascendență, sex, identitate sau exprimare de gen, orientare sexuală, vârstă, informații genetice, religie, dizabilități, stare medicală, sarcină, stare civilă, statut familial, statut de veteran sau orice altă caracteristică protejată prin lege. De asemenea, vom lua în considerare și candidații calificați pentru angajare cu cazier judiciar, în conformitate cu legislația aplicabilă. De asemenea, EA asigură locuri de muncă pentru persoanele cu dizabilități calificate, conform legislației aplicabile.