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通用信息

地点：Redwood City, California, United States of America 
  • 地点: Los Angeles - Del Rey
  • 州: California
  • 国家/地区: United States of America

  • 地点: Offsite - New York Metro
  • 州: New York
  • 国家/地区: United States of America


角色 ID
214807
工作人员类型
Regular Employee
工作室/部门
Marketing
弹性工作安排
Hybrid

Description & Requirements

Electronic Arts 打造更高层次的娱乐体验，激励世界各地的玩家和粉丝。在这里，每个人都是故事的主角。活跃社群，畅联全球。这里充满创造力，鼓励新观点，注重好创意。这是一支人人都能让游戏成为现实的团队。

Senior Manager of Product Strategy, Advertising & Sponsorships

As Senior Manager of Product Strategy, Advertising & Sponsorships, you will help shape the future of in-game advertising by bringing expertise in contemporary adtech, programmatic advertising, and publisher-side monetization. Reporting to the Director of Product for Advertising & Sponsorships, you will collaborate with EA's studio teams, commercial teams, data teams, and external technology partners. You will work with them to grow new ad inventory in a way that balances growth, technical feasibility, and player experience.

You have experience building advertising products in environments such as CTV, digital video, streaming, publisher monetization, SSPs, ad serving, or programmatic marketplaces.

You will report to the Director, Advertising & Sponsorships Product and work in a hybrid work model 3 days in office based in out of Redwood City, Los Angeles, or New York. 

Responsibilities

  • Build business cases and financial models that evaluate opportunities for new advertising inventory, including revenue potential, demand availability, technical complexity, operational requirements, and effect to the player experience.
  • Create roadmaps that influence strategic direction of our advertising business.
  • Identify and build agreement between our partners across product, engineering, studio, commercial, ad operations, data, legal, privacy, and finance teams.
  • Translate needs into clear product requirements, feature design briefs, and technical specifications for advertising and sponsorship capabilities.
  • Apply knowledge of programmatic advertising workflows, publisher monetization, ad serving, SSP integrations, demand activation, measurement, and reporting to inform product decisions.
  • Work with our engineering and adtech partners to support integrations with advertising platforms, supply-side systems, measurement providers, and other relevant technologies.

Experience

  • 7+ years of product management and/or product strategy experience, with meaningful experience in advertising technology, programmatic advertising, publisher monetization, CTV, digital video, streaming, SSPs, ad exchanges, ad servers, or related platforms.
  • Experience with the digital advertising ecosystem, including publishers, SSPs, DSPs, ad servers, exchanges, agencies, brands, measurement partners, and ad operations teams.
  • Experience building or scaling advertising products that support premium inventory, programmatic demand, sponsorships, video advertising, or marketplace-based monetization.
  • Familiarity with concepts such as ad decisioning, ad serving, yield optimization, targeting, frequency management, pacing, campaign delivery, auction mechanics, viewability, brand safety, and measurement.
  • Experience working with teams across product, engineering, commercial, operations, analytics, privacy, legal, and external technology partners.
  • Experience launching new ad formats, supply integrations, sponsorship products, marketplace capabilities, or self-serve/managed-service advertising tools.


Electronic Arts
我们拥有全面的游戏组合和丰富的体验，在世界各地设有分支机构，而且在整个 EA 提供大量机会。我们非常重视适应能力、韧性、创造力和好奇心。我们提供领导岗位让您发挥潜力，为学习和尝试提供空间，赋能您出色地完成工作并寻求成长的机会。

我们对福利计划采用整体方法，强调身体、情感、财务、职业和社区健康，以支持平衡的生活。我们的套餐专为满足当地需求而量身定做，可能包括医疗保险、心理健康支持、退休储蓄、带薪休假、家事休假、免费游戏等。我们营造和谐的环境，让各个团队始终都能尽展所能。

Electronic Arts 是一个注重机会平等的雇主。在聘用员工时不会考虑其种族、肤色、国籍、血统、生理性别、社会性别、性别认同或表达、性取向、年龄、遗传信息、宗教、身心障碍、医疗状况、怀孕状况、婚姻状况、家庭状况或兵役状况，或任何受法律保护的其他特征。我们也会遵守相关法律，考虑招聘有过犯罪记录的合格应聘者。EA 还会根据适用法律的要求，为合资格的残障人士提供工作场所的便利。