- Accueil
- ...
- Postes à pourvoir
- Détails du poste
Descriptions et critères
Specialist, FC Performance Media
Electronic Arts
Los Angeles
The future of entertainment is interactive, and our Growth Marketing team plays an important role in this future by building content, culture, and community around our brands. We're a multi-functional group, with world-class expertise in building fandoms, driving interactive storytelling, and positioning our franchises at the center of the broader entertainment ecosystem.
We are looking for a Specialist of FC User Acquisition/Performance Media to join the Growth Marketing Organization. You will report into the Sr. Manager of FC Performance Media, and be directly responsible for growing FC on console and PC.
Responsibilities
- You will assist with the set up, launch, and monitoring of digital ad campaigns for the FC Franchise, on one or more platforms such as Meta, Google, or TikTok
- You will support basic campaign optimizations by tracking performance, reporting key findings, and making recommendations to improve efficiency
- You will help document testing results, gathering feedback, and sharing insights with Brand, Creative, and Analytics teams in regular meetings and reports
- You will coordinate communication and information sharing between cross-functional partners, ensuring you document and share campaign needs and updates
- You will support daily relationships with external partners and agencies
Requirements
- At least 1+ years of experience managing paid digital ads (user acquisition) on at least 1 major platform (Meta, Google, TikTok)
- Hands-on experience monitoring and making optimizations to digital ad campaigns, with an understanding of how creative assets impact performance
- Demonstrated experience in learning new digital advertising tools and testing new ideas
- BA/BS Degree in marketing/finance or equivalent quantitative field
- Passion/knowledge for video games and sports
- Knowledge of Excel and Google applications
- California (depending on location e.g. Los Angeles vs. San Francisco)
- $83,100 - $127,500 USD
In the US, we offer a package of benefits including paid time off (3 weeks per year to start), 80 hours per year of sick time, 16 paid company holidays per year, 10 weeks paid time off to bond with baby, medical/dental/vision insurance, life insurance, disability insurance, and 401(k) to regular full-time employees. Certain roles may also be eligible for bonus and equity.