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通用信息

地点：Redwood City, California, United States of America 
角色 ID
214143
工作人员类型
Regular Employee
工作室/部门
Marketing
弹性工作安排
Hybrid

Description & Requirements

Electronic Arts 打造更高层次的娱乐体验，激励世界各地的玩家和粉丝。在这里，每个人都是故事的主角。活跃社群，畅联全球。这里充满创造力，鼓励新观点，注重好创意。这是一支人人都能让游戏成为现实的团队。

Electronic Arts is looking for a creative Social Media Content Manager to develop and execute social assets to take The Sims' owned social media channels to the next level.  Reporting into the Global Social Media Manager, you will produce content to engage and excite the life simulation community around the future of The Sims. In collaboration with the Creative, Brand, and Social teams, you will be a driving force.  You will be behind captivating content that helps create an authentic, one-of-a-kind social presence for The Sims.

The Social Media Content Creation Manager will capture content in-engine, during development and post-launch.  You will also create short-form vertical video content and deliver static assets aligned with our social department's broader platform strategies. You will involve yourself with the development, creation, and publication of assets on our social media platforms, including but not limited to TikTok, Instagram, Facebook, X, and YouTube.   You will be hybrid and operate out of the Redwood Shores, CA office.

RESPONSIBILITIES:


  • Content Creation:  You will capture and edit engaging and entertaining short-form vertical video.  This uses in-engine and game capture to publish on our social platforms, including TikTok, Instagram, YouTube, and Facebook. Transform delivered marketing assets into custom social assets to support Brand goals.

  • Content Capture: Capture assets within The Sims engine and build for your use and others on our social team, depending on business priorities. 

  • Content Development: Create vertical video concepts based on the game itself, gaming trends, marketing materials, or pop culture trends that are visually appealing and designed to entertain.

  • Platform Expertise: Monitor social trends, on TikTok and Instagram, to find better ways to connect The Sims with our gaming audience at large on social media. Stay up to date on the latest algorithm changes and platform features.

  • Data Analysis: Use social media analytics to improve video production and pivot video series, edits, and templates to better drive engagement and viewership.

  • Platform Management: Assist our Social Media Manager and other team members with static social media assets, such as screenshots and roadmaps.  This involves social media coordination, including content calendar management, copywriting, publishing, and agency management. 

REQUIREMENTS:


  • Content Creation Experience: Direct experience producing and editing short-form vertical videos that drove account growth in engagement and viewership within the gaming industry. Previous experience contributing to all phases of the production pipeline. We require proficiency in Adobe Premiere and Adobe Photoshop.

  • Game Capture: Direct experience capturing content within a game engine that was used for both video and still marketing assets.

  • Content Development: 4+ years of experience developing custom video for social platforms, including TikTok, Instagram, Facebook, and YouTube.

  • Passion for Gaming: An expert understanding of the life simulation and cozy-game genre on social media and how social media fits into a community-minded marketing strategy. Knowledge of The Sims is a big plus.

  • Social Media Knowledge: Knowledge of gaming and platform trends and an understanding of how to incorporate them into social content production



Electronic Arts
我们拥有全面的游戏组合和丰富的体验，在世界各地设有分支机构，而且在整个 EA 提供大量机会。我们非常重视适应能力、韧性、创造力和好奇心。我们提供领导岗位让您发挥潜力，为学习和尝试提供空间，赋能您出色地完成工作并寻求成长的机会。

我们对福利计划采用整体方法，强调身体、情感、财务、职业和社区健康，以支持平衡的生活。我们的套餐专为满足当地需求而量身定做，可能包括医疗保险、心理健康支持、退休储蓄、带薪休假、家事休假、免费游戏等。我们营造和谐的环境，让各个团队始终都能尽展所能。

Electronic Arts 是一个注重机会平等的雇主。在聘用员工时不会考虑其种族、肤色、国籍、血统、生理性别、社会性别、性别认同或表达、性取向、年龄、遗传信息、宗教、身心障碍、医疗状况、怀孕状况、婚姻状况、家庭状况或兵役状况，或任何受法律保护的其他特征。我们也会遵守相关法律，考虑招聘有过犯罪记录的合格应聘者。EA 还会根据适用法律的要求，为合资格的残障人士提供工作场所的便利。