- Sede: Vancouver
- Stato: British Columbia
- Paese: Canada
- Sede: Austin
- Stato: Texas
- Paese: United States of America
Workplace Type: Hybrid (Vancouver, BC or Austin, TX)
Reporting To: Director, Franchise Marketing Analytics
Studio/Department
The Office of the CXO drives effectiveness across the EA Experiences organization with a focus on excellence in business operations, comprehensive fan intelligence, plus internal technology and business solutions. We connect teams across Experiences with data, insights, and technology to accelerate business outcomes.
Your Impact
You will define how content analytics informs marketing strategy by connecting creative performance to business outcomes and guiding decision-making across teams.
Responsibilities
Design scalable models to standardize and analyze marketing content using AI techniques
Connect content performance to acquisition, engagement, and revenue outcomes
Lead experimentation design including A/B, multivariate, and causal impact methods
Partner with analysts and stakeholders to define measurement frameworks
Integrate data from multiple sources to generate insights across channels
Deliver insights through clear narratives and visualizations
Required Qualifications
Bachelor’s degree in STEM or economics
4–6 years experience in data science or analytics
Experience applying statistical methods to business problems
Strong SQL experience with large datasets
Experience using Python or R for advanced modeling
Core Skills and Experience
Build predictive and statistical models at scale
Define analytical approaches for ambiguous problems
Influence decisions through data storytelling
Collaborate across global, cross-functional teams
Experience with marketing, media, or content analytics